Job Active

Digital marketing is the promotion of products or services using online channels and technologies to reach and engage with a target audience, driving awareness and conversions.
Enroll in a job-active digital marketing course to gain practical skills for immediate application, ensuring you’re ready for the dynamic professional landscape.

Time – 3 Months

Key Factors

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Fundamentals of Digital Marketing

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SEO Fundamentals

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Social Media Marketing

R

Marketing Automation

Advanced Digital Marketing

Advanced digital marketing entails employing sophisticated strategies, analytics, and technologies to optimize online campaigns, going beyond basic digital marketing principles for more impactful and strategic outcomes.
Master advanced digital marketing for strategic expertise, analytics, and innovation, positioning yourself as a global leader. Navigate the dynamic digital landscape, stay adaptable to trends, and drive impactful campaigns for sustained success.

Time – 6 Months

Key Factors

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Fundamentals of Digital Marketing

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SEO Fundamentals

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Social Media Marketing

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Marketing Automation

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Website Development

Branding and Communications

Branding and communications are about crafting a distinct brand identity and conveying it consistently to build a strong connection with the audience.
Master the art of creating and conveying a compelling brand identity. Acquire skills in strategic messaging, visual elements, and audience engagement, making you an invaluable asset in building and maintaining impactful brands.

Time – 3 Months

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Branding Challenges

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Brand Identity

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Brand Presence

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Brand Reputation Management

Marketing Communications with PR

Marketing communications with PR integrates marketing strategies and public relations efforts to create a unified brand image. It ensures consistent messaging, reputation management, media relations, and stakeholder engagement for a cohesive approach to brand promotion.
Learn marketing communications with PR to master the art of creating a cohesive brand image. Acquire skills in aligning marketing messages, managing reputation, engaging with media, and fostering positive relationships. This course empowers you to strategically combine marketing and PR for effective brand promotion and communication.

Time – 2 Months

Key Factors

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Campaign Planning

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Developing Creative Communications

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Public Relations

Generative AI and Prompt Engineering

Prompt engineering is crafting specific input queries to guide a natural language processing model, influencing its output. Generative AI refers to models capable of autonomously creating human-like content based on extensive training data.
Learn prompt engineering and generative AI to master the art of guiding language models to produce desired outputs effectively. Acquire skills in crafting precise prompts and leveraging generative AI models to generate tailored content, making you proficient in creating impactful and contextually relevant outputs.

Time – 3 Months

Key Factors

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Generative AI Basics

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Effective Prompt Crafting

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Applications in Text and Images

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Real-world Implementations